Tom Cates
Tom Cates
Chief Commercial Officer
Amadeus North America, Inc.
Tom Cates has the primary responsibility for the profitability and growth of both the US and Canadian travel distribution markets. His responsibilities include the management of Travel Agency Sales, Cruise & Specialty Sales, Product Management, Consulting & Support Services and Marketing for Amadeus in North America—covering the United States, Canada, Guam and Micronesia markets.
Mr. Cates is also responsible for setting and achieving the strategic plans for obtaining new business as well as retaining and growing the current account base for the North American market.
Mr. Cates was previously with System One, heading up the organizational development department, a role he continued when Amadeus acquired full ownership of System One in 1998. In 2000, he moved to the sales organization as Senior Director of Travel Agency Sales and was promoted to Vice President in the spring of 2001. His responsibilities continued to expand and he was promoted to Senior Vice President of Sales in 2002.
Prior to joining System One in 1992, he worked in the banking industry, serving as Vice President of Sales and Management Development for Great Western Bank in Florida. In addition to System One and Amadeus, he has held other positions within the travel industry for companies including American Express and Eastern Airlines.
A native of Miami, Mr. Cates holds a Bachelor's degree in Business Administration from St. Thomas University.




