AI at Amadeus Orchestrating the AI-enabled travel ecosystem
The future of travel is here. Amadeus is transforming travel with AI.
Amadeus is the embedded and neutral execution layer for travel, operating as the system of record at the core of the industry. Our deeply integrated business logic connects suppliers, sellers and AI assistants across the travel ecosystem, enabling AI to operate within real operational processes. And we deliver this at scale, moving AI from pilots to everyday impact, with the reliability, integrity and trust the travel industry depends on.
Strategic partnerships
Microsoft is a strategic partner that has supported Amadeus’ move to the Cloud and to advance new, AI‑enabled travel solutions like the Amadeus Virtual Airport Operations Center. This collaboration is key to delivering innovative, scalable technology across the travel industry.
Our partnership with Google Cloud has propelled cloud‑based operations and accelerated AI innovation in travel. This collaboration strengthens our multi‑cloud strategy with Google Cloud’s open, secure and reliable technology, including AI‑optimized infrastructure, Vertex AI and Agent AI.
Powering integration and scale
AI-first solutions
For airlines
Simplify retailing, deliver personalized offers, and optimize pricingbased on market dynamics.
For airports
Use right‑time insights in Teams to manage plans and respond to disruptions with confidence.
For border authorities
Improve secure, seamless passenger flow with walk‑through, document‑free biometrics.
For business travel
Make it easy for staff to book within policy and for managers to keep control.
For hotels
Access real insights to stay ahead and capture more value from every booking.
For travel sellers
Deliver the right service at the right moment automatically for every traveler.
Integrity & trust
AI you can trust
Key principles of the Amadeus AI Policy that guide responsible AI practices.
Human oversight
AI tools should treat all people fairly and include mechanisms for human oversight.
Reliability and safety
AI tools must operate reliably and safely, with rigorous testing and maintenance.
Privacy and security
AI tools must protect privacy and data security, adhering to relevant laws and implementing robust security measures.
Transparency
AI tools should be explainable and transparent with clear documentation and instructions.
Accountability
Humans should maintain control over AI tools with clear roles and responsibilities defined.
Sustainability
AI tools should be developed and used in an environmentally sustainable manner.
Across the traveler journey
End‑to‑end research
Key research partners
Frequently asked questions
By operating as a system of record at the heart of the travel ecosystem, Amadeus enables AI to move beyond experimentation and deliver measurable business outcomes. AI augments and reinforces core platforms, helping customers operate more efficiently, make better decisions, and unlock sustainable growth at scale.
Amadeus applies artificial intelligence across the end to end traveler journey, helping deliver more personalized, dynamic, and connected travel experiences. By orchestrating data and processes across the travel ecosystem, AI supports realtime adaptation of offers, services, and operations — from inspiration and booking to travel, connection, and stay.
This is enabled by Amadeus’ deep integration across hundreds of systems and workflows built over decades. AI relies on trusted data and connected systems to deliver meaningful outcomes, and Amadeus’ position at the heart of the ecosystem allows AI to support seamless journeys rather than isolated touchpoints.
Amadeus collaborates with leading technology partners to accelerate AI driven innovation across the travel industry, combining advanced AI capabilities with deep travel expertise, trusted data, and global operational scale. These partnerships help turn innovation into production ready solutions that can operate reliably in complex environments.
Working with partners such as Microsoft and Google Cloud, Amadeus develops and deploys AI powered solutions that support areas ranging from airport operations and flight search to conversational booking and enterprise productivity. These collaborations are designed to benefit the entire travel ecosystem.