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Anytime Merchandising

Anytime Merchandising

Airlines are interested in unlocking new revenues, whilst providing passengers with a relevant experience.  Using Amadeus Anytime Merchandising, airlines can engage with travellers at decisive points in the customer journey -  based on clear insights into their profile and preferences - and propose attractive offers and services that will enhance the overall trip.  Merchandising techniques are managed centrally and in real-time, with on-demand dashboards to monitor the performance of offers and campaigns.  If adjustments are required, airlines can adapt their strategy dynamically, making any necessary adjustments to both airline, 3rd party and partner content, to optimise sales and yield.   

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