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Differentiate your offer

Differentiate your offer

Amadeus helps you to differentiate your offer from competitors at all stages of the sales process. Whether you want to inspire, influence or inform your customers through any of your sales channels, Amadeus can help you to execute the right merchandising strategy. This includes providing an accurate description of your fare families, highlighting special promotions or proposing add-on services. Through effective communication, you can create up-sell opportunities, generate increased revenue and improve customer satisfaction across the entire journey.

Products and Solutions

  • Amadeus Airline Ancillary Services
    Amadeus Airline Ancillary Services

    Increase your revenues while helping travellers choose from a selection of additional services to customise and enhance their travel experience with your airline. Our Dynamic Catalogue is fully integrated across the booking flow ensuring your airline’s ancillary services are available to travellers at any time.

  • Fare Families
    Amadeus Airline Fare Families

    Brand and differentiate your airline’s fares while clearly promoting and displaying the full value of each offer. Increase revenues by proactively upselling across your portfolio and ensure business, leisure and corporate travellers can tailor their travel experience according to their needs.

  • Amadeus Rich Content
    Amadeus Rich Content

    So you have invested in cabin design, a merchandising portfolio and a distinctive travel experience. It’s now time to show the world what makes your brand so unique and why travellers should choose your airline instead of a competitor. Bring travel agents on-board and empower them to better sell your travel offers. Amadeus Rich Content – your brand, your way.

  • Media Solutions
    Amadeus Media Solutions

    Deploy integrated marketing campaigns and promote special offers through the world’s largest travel network. Campaigns can be segmented and targeted right down to specific points of sale.

  • Amadeus e-Personalise
    Amadeus e-Personalise

    Boost airline portal relevance and sales performance.

  • Amadeus Anytime Merchandising
    Amadeus Anytime Merchandising

    Unlock the power of dynamic merchandising.

  • Amadeus Anytime Merchandising
    Amadeus Altéa NDC

    Extend your distribution reach

  • Bidding for Upgrades – Premium Cabin and Economy (Plusgrade)