Hong Kong Express maximizes distribution channels with Amadeus

Hong Kong Express partners with Amadeus to reach more travel agencies through its best-in-class Global Distribution System

Makati, Philippines, 01 December 2009: Hong Kong Express Airways, one of Asia’s latest full service commercial airlines, has partnered with Amadeus, a leading distribution and technology partner for the travel and tourism industry, to increase distribution through the travel agency channel. Amadeus will offer travel agents the opportunity to book Negotiated Fares, which feature discounted rates to enhance the travel agent’s selling capacity.

Hong Kong Express Airways with its very convenient schedule operates daily flights between Manila and Hong Kong with connection to over 30 destinations across Asia, including mainland China, Japan, and various destinations in South East Asia.

Harry D. Inoferio, Country Manager of Hong Kong Express Airways, said, “We are very keen on reaching out to travel agents in the Philippines and offering them the best rates that are available in the market. Partnering with Amadeus gives us this very good opportunity to distribute our seats in a more efficient manner to our friends and supporters in the travel and tourism industry”.

Albert Villadolid, General Manager of Amadeus Philippines, said, “We are delighted to have partnered with Hong Kong Express, one of Asia’s most innovative airlines. Through this partnership, we will be able to provide our travel agency partners with the rates and choices that travellers today are looking for when making a flight booking.”

Amadeus Philippines serves over 2,000 travel agencies in the country, with its best-in-class Global Distribution System known as the Amadeus Selling Platform, provides IT and point-of-sale solutions that enhance the travel agency’s performance. Globally, Amadeus powers over 100,000 travel agencies.