Tales of the unexpected from a world-leader in travel technology
Madrid, Spain, 24 October 2005: Amadeus has today launched a new communication campaign using the & symbol to express ideas of adding value, offering more, partnership and continuity - all consistent with the growing range of technology solutions offered by the company.
The travel industry knows Amadeus as the global market leader in electronic travel distribution, after nearly two decades of growth & investment. But as a true technology partner Amadeus is working with its customers in new & unexpected ways, providing the technology solutions to enable the success of businesses right across the travel & tourism industry.
"For a long time now, we at Amadeus have thought of ourselves as much more than the leading global distribution system. Now we want to tell the world about all the great and sometimes surprising things we are doing with our technology for the world’s largest industry - travel and tourism," says Ian Wheeler, Vice President, Marketing, Amadeus.
Read all about it at Amadeus brand new website: www.amadeus.com
You probably knew that...
- Amadeus processes more travel agency air bookings than any other company in the world, processing up to 2 million net bookings per day
- Amadeus operates in 217 markets, connects 76,000 sales locations & supplies technology to all of the world’s leading travel companies
- if you used a travel agent to book a flight in 2004, there’s a one-in-three chance that you used Amadeus technology
You might even know that...
- Amadeus has been chosen by the Star Alliance to provide a next generation technology platform for passenger service systems to be shared by alliance members
- over 210 airlines use Amadeus technology to run their reservation, inventory, departure control or e-ticketing systems
- 14% of Amadeus’ total air bookings come from online channels, and the combined online bookings touched by Amadeus technology place the company in the top 5 online travel companies
But you probably don’t know that...
- luxury spas around the world are managed by software provided by Amadeus
- Amadeus software improves the yield for airlines on over 60% of US domestic air traffic
- over 300 restaurants in Europe are managed by software provided by Amadeus
- the world’s largest Harley-Davison motorcycle rentals & tour company, takes its bookings on a central reservation system developed by an Amadeus company
Notes to the editors:
Amadeus
Amadeus is the chosen technology partner for providers, sellers, and buyers of travel. The company provides distribution, IT and point-of-sale solutions to help its customers adapt, grow and succeed in the fast changing travel industry. Customer groups include travel providers (airlines, hotels, car rental companies, railway companies, ferry lines, cruise lines, insurance companies and tour operators), travel sellers (travel agencies) and travel buyers (corporations and travellers). Solutions are grouped in four solution categories – Distribution & Content, Sales & e-Commerce, Business Management and Services & Consultancy.
The company - jointly owned by BC Partners, Cinven, Air France, Iberia and Lufthansa - has over 6,500 employees worldwide, representing 95 nationalities. For the year ended 31 December 2004, the company reported revenues of €2,056.7m and net income of €208.0m.
Contact details:
Corporate & Marketing Communication
Amadeus
Tel : +34 91 582 0160
Fax : +34 91 582 0188
E-mail : externalcommunication@amadeus.com
More information about Amadeus is available at: www.amadeus.com
