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Amadeus & Disney Cruise Line announce new Cruise Distribution Expansion

Disney Cruise Line's inventory is now available in the UK and in the North American markets via the Amadeus Cruise Distribution Solutions.

  • Disney Cruise Line's inventory is now available in Pound Sterling currency via Amadeus Cruise Distribution Solutions. 
  • With the addition of Disney Cruise Line, Amadeus continues to diversify its cruise portfolio offering, currently comprised of 17 cruise lines that account for more than 95% of the world’s cruise cabin inventory. Disney Cruise Line call centre, 0800 028 3179, is open from 9am weekdays and Saturday and from 11am Sunday for questions and reservations, which will assist Amadeus Cruise users.  
  • To assist Amadeus Cruise users and the UK travel agency community in general to better understand Disney Cruise Line, an on-line product training program will be launched for the UK trade later this year.

London, UK, 13 September, 2010: Disney Cruise Line reached an agreement with Amadeus, a leading Travel IT Technology Partner and transaction processor for the global travel and tourism industry, to distribute its products using the Amadeus system in the US and the Canadian markets in USD this past June and is now available in Pound Sterling for the UK market. 

This expansion permits further diversification of the Amadeus Cruise Distribution Solutions portfolio that now offers 17 cruise lines in the UK through its Cruise Distribution Solutions, covering more than 95% of the world cruise inventory, the highest of all GDSs'.

 "Through this expansion into the UK market, Amadeus continues to respond to the growing needs and requests of the agent community and increasing demand from consumers. Our continued technology innovation and partnership with Disney Cruise Line brings significant advances to travel professionals, resulting in an improved service for the customer and new revenue streams for agents." commented Scott Davies, Commercial Director for Amadeus UK.

"We are very excited about being able to market and sell our products through Amadeus. In 2011, Disney Cruise Line is offering the most diverse itineraries in our line’s history bringing Disney magic to the Mediterranean, Alaska, Mexican Riviera, Caribbean and Bahamas. By working with Amadeus we are expanding our reach and providing improved connectivity and functionality for booking cruises" said Randy A. Garfield, Executive Vice President of Worldwide Sales & Travel Operations for Disney Destinations.

A leader in the family cruise segment, Disney Cruise Line creates magical experiences for guests of all ages and cruising backgrounds. Disney Cruise Line’s ships are purpose built with families in mind, including specially designed areas and activities for each member of the family.

Since its launch in 1998, Disney Cruise Line has established itself as a leader within the cruise industry. Its two ships, the Disney Magic and the Disney Wonder, combine the magic of Disney with the luxury of the classic oceanliners of years past.

For the 2011 Mediterranean season, each itinerary offers Port Adventures that include distinctly Disney touches, rich storytelling and some even feature beloved characters. Disney Cruise Line creates family-friendly Port Adventures that allow guests to best experience these culturally rich and exotic locations.

Disney Cruise Line will be launching two new ships, the Disney Dream in January 2011 and the Disney Fantasy Spring 2012. These new ships will more than double the passenger capacity for Disney Cruise Line to meet the sustained demand for family cruise vacations.

Disney Cruise Line call centre, 0800 028 3179, is open from 9am weekdays and Saturday and from 11am Sunday for questions and reservations, which will assist Amadeus Cruise users.  

To assist Amadeus Cruise users and the UK travel agency community in general better understand Disney Cruise Line, an on-line product training program will be launched for the UK trade later this year.


Notes to the editors

About Amadeus
Amadeus is the chosen technology partner and transaction processor for the global travel and tourism industry. The company provides distribution and technology solutions to help its customers adapt, grow and succeed in the fast changing travel industry. Customer groups include travel providers (airlines, hotels, car rental companies, railway companies, ferry lines, cruise lines, insurance companies and tour operators), travel sellers (travel agencies) and travel buyers (corporations and travellers).

Amadeus operates under a transaction-based business model that offers IT solutions to virtually all players in the travel industry.  The Amadeus system processed more than 670 million billable travel transactions in 2009.

Amadeus has central sites in Madrid (corporate headquarters & marketing), Nice (development) and Erding (Operations &data processing centre) and regional offices in Miami, Buenos Aires, Bangkok and Dubai. At market level, Amadeus maintains customer operations through 72 local Amadeus Commercial Organisations covering 195 countries.

The company is majority owned by AMADEUS IT HOLDING, S.A., whose shareholders are BC Partners, Cinven, Air France, Iberia and Lufthansa. The Amadeus group employs over 9,300 employees worldwide, with 123 nationalities represented at the central offices.

About Disney Cruise Line
A leader in the family cruise segment, Disney Cruise Line delivers a vacation experience that every member of the family feels was created especially for them.

Disney Cruise Line offers three, four and five-night itineraries to the Bahamas and seven-night itineraries to the Caribbean with special voyages to the Mediterranean, Alaska and Mexican Riviera in 2011.

On a Disney cruise, staterooms are family-size (larger than the industry standard) and immaculately appointed with a nautical Disney flair and smartly designed to let guests stretch out in style and comfort. As an added convenience, most staterooms feature a "split bath-and-a-half" with a sink and tub/shower in one room and a sink and toilet in a separate room.