Iberia and Amadeus extend full content agreement until December 2014
Madrid, Spain, 18 January 2010: Amadeus, a global leader in technology and distribution solutions for the travel and tourism industry and Iberia, the leading airline in Spain and the European-Latin American market, have agreed to extend their full content agreement until 2014.
“We are delighted to extend our commitment to the travel industry with this agreement,” says
The agreement guarantees travel agents worldwide access to the entire range of
“This agreement is a critical part of Amadeus’ strategic initiative to secure long-term efficient access to the content of key airlines worldwide, ensuring functional and content parity with all other distribution channels,” says Philippe Chérèque, Executive Vice President, Commercial, Amadeus, “The agreement brings content security on
This extension joins a growing number of recently signed long-term full content agreements Amadeus has signed with key airlines including, among others, British Airways (3 years) Lufthansa and Swiss (5 years) and Virgin Atlantic (3 years).
More than 80% of all airline bookings sold by Amadeus travel agencies worldwide are made on airlines with full content agreements. This represents over 280 million bookings a year.
Notes to the editors
Amadeus is the chosen technology partner for providers, sellers, and buyers of travel. The company provides distribution, IT and point-of-sale solutions to help its customers adapt, grow and succeed in the fast changing travel industry. Customer groups include travel providers (airlines, hotels, car rental companies, railway companies, ferry lines, cruise lines, insurance companies and tour operators), travel sellers (travel agencies) and travel buyers (corporations and travellers). Solutions are grouped in four solution categories – Distribution & Content, Sales & e-Commerce, Business Management and Services & Consulting.
Amadeus has central sites in
The company is majority owned by WAM Acquisition, whose shareholders are BC Partners, Cinven, Air
More information about Amadeus is available at: http://www.cca.amadeus.com




