Travel Trends

Five blockbuster videos of Asia Pacific travellers that show what they really think when travelling

We sat down with a variety of travellers from all over Asia Pacific to hear their take on travel. Our Amadeus...

Futurist James Woudhuysen looks at past Amadeus research and upcoming travel trends

How accurate were our past predictions about the future of travel? What’s on the horizon for the industry? As...

What do travellers really value when they buy an airline ticket?

Before he was kitesurfing with President Barack Obama, Richard Branson offered a new entrepreneur some...


Journey of Me insights reveal that the ‘Asia Pacific traveller’ doesn’t exist! Here’s why.

The ‘Asia Pacific traveller’ is a force to be reckoned with, yet it doesn’t exist! There are many...

Identifying and responding to the key disruptors ahead for the travel industry

Headlines these days appear to be full of bad omens for the travel industry. Whether it is terrorism...

Know thy traveller as thy self: India’s young, techie middle class eager to travel the world

A whopping 50 million! That’s the number of outbound Indian travellers the UNWTO expects by 2020....


What if? Imagining four scenarios for the future of global travel

“Change is the law of life. And those who look only to the past, or the present, are certain to miss...

6 major technology trends railways are embracing

When you think of the adoption of innovative technology in the travel industry, airlines and hotels...

How will the traveller tribes approach tours and activities?

Getting travellers to their destinations is just one piece of the puzzle. But what exactly are they going...


The click is dead – all channels lead to mobile

Airlines, hotels, tour operators and rail providers, among other segments of the travel industry, are focusing...

How Kimpton Hotels creates personalised guest experiences

Through our Future Traveller Tribes 2030: Beyond Air Travel research, we’ve learned a great deal...

Going beyond air travel to explore the Future Traveller Tribes of 2030

Through our Future Traveller Tribes 2030 research, we’ve gained a better Understanding of Tomorrow’s...