Travel Trends

Comparing our predictions from 7 years ago to the realities of today

In Part 4 of our futurist video series, we focus on global travel and the economy. Looking back...

How has personalisation changed the travel experience? Futurist James Woudhuysen explains

Part 3 of this series looks at personalisation opening up new opportunities and offers insights about...

How accurate were our forecasts of disruptive trends and technologies?

Futurist James Woudhuysen gave us his take on some of our past research in the first of a five part...


Five blockbuster videos of Asia Pacific travellers that show what they really think when travelling

We sat down with a variety of travellers from all over Asia Pacific to hear their take on travel. Our Amadeus...

Futurist James Woudhuysen looks at past Amadeus research and upcoming travel trends

How accurate were our past predictions about the future of travel? What’s on the horizon for the industry? As...

What do travellers really value when they buy an airline ticket?

Before he was kitesurfing with President Barack Obama, Richard Branson offered a new entrepreneur some...


Journey of Me insights reveal that the ‘Asia Pacific traveller’ doesn’t exist! Here’s why.

The ‘Asia Pacific traveller’ is a force to be reckoned with, yet it doesn’t exist! There are many...

Identifying and responding to the key disruptors ahead for the travel industry

Headlines these days appear to be full of bad omens for the travel industry. Whether it is terrorism...

Know thy traveller as thy self: India’s young, techie middle class eager to travel the world

A whopping 50 million! That’s the number of outbound Indian travellers the UNWTO expects by 2020....


What if? Imagining four scenarios for the future of global travel

“Change is the law of life. And those who look only to the past, or the present, are certain to miss...

6 major technology trends railways are embracing

When you think of the adoption of innovative technology in the travel industry, airlines and hotels...

How will the traveller tribes approach tours and activities?

Getting travellers to their destinations is just one piece of the puzzle. But what exactly are they going...