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Transparency and consumer choice are key in the ancillary services discussion

Posted by Svend Leirvaag (Industry Affairs, Amadeus IT Group) A recent post introducing IdeaWorks’ latest report on A la Carte shopping is a fresh contribution to the ongoing discussion of a topic that is highly relevant in today’s turbulent airline industry. Many airlines are adopting low-cost carriers’ unbundling strategies, while many others maintain a strategy of [...]

Shocking News: A la Carte Shopping is Good for Consumers

Posted by Jay Sorensen (President, IdeaWorksCompany.com LLC) The ultimate compliment for the consumer acknowledges the right to choose I chose a ‘shocking’ title for this report to garner attention. I also added a sub-headline that is difficult to dispute – even though debates rage about ancillary fees. When dramatic change occurs, there is always a [...]

Why we applaud European Parliament’s call for improving price transparency for air travel

Posted by Svend Leirvaag (Industry Affairs, Amadeus IT Group) The European Parliament this week adopted the Taylor Report on Passenger Rights with an overwhelming majority vote. The report calls on the Commission to strengthen legislation to ensure price transparency and combat unfair commercial practices by some airlines. The report also calls on harmonisation of industry [...]

The virtual shopping mall at 36,000 feet

Posted by Patrick Edmond (Managing Director, e2consult) You know the story. Airlines are continually striving to compensate for low headline fares with add-on charges and – especially – with ancillary revenue: advance seat reservation, on-board sales, and so on. But how to push those ancillary revenues still further? Closer airline/airport relationships are already on the [...]

The sky is the limit – retailing and the future of ancillaries

Posted by Marian Hens (Global Communications Manager, Amadeus IT Group) “On ancillaries, the sky really is the limit”. This was the opening salvo of the New Airline Commercial Models, Retailing and Merchandising 2012 conference, which gathered industry experts in London last week to explore new ways of distributing airfares and inventory. As we heard at the [...]

A year in infographics – travel hot spots, wireless technology and frequent flyer miles

Posted by Alejandra Contreras (Group Communications Senior Executive, Amadeus IT Group) In 2011 our blog has featured a series of infographics that highlight trends in the travel industry and provide insight into technology that will improve the traveller experience. Let’s look at them one by one: Passenger traffic data, shifting travel centres and new revenue [...]

Which Amadeus posts did you share the most this year?

Posted by Steve Joseph (Online Marketing Manager, Amadeus IT Group) December is usually a month of reflection on the year about to close, and we’ve taken a moment to look back at all our 2011 blog posts. We were wondering which posts have caught your eye, which prompted you to share – either through Facebook, [...]

Ancillary revenue – coming soon, around the world

“Isn’t this just a passing trend?”

I heard that question a lot during the early phase of the ancillary revenue revolution, just a few short years ago. Journalists were looking for a red-flag topic; skeptics considered a la carte fees a huge business mistake.

My answer is: 32.5 billion dollars can’t be wrong.

The road to customisation – today’s challenges

In the first part of this blog series I looked at some ways airlines can customise their offers today, but despite these advances there are some challenges still to be addressed. This post will explore these issues in more detail.

The road to customisation – today’s opportunities

It is interesting to see how consumer choice has grown over these years, and how this together with a rise of individualism is altogether changing consumer culture. Personalised products and services are increasingly challenging the ‘one fits all’ mentality – and we can’t expect less from the travel industry.