Merchandising

(71 posts)

Find out how Amadeus facilitates merchandising for airlines, travel agencies and travellers. Don’t forget to check out our Amadeus Merchandising YouTube section to hear what key players have to say!

What Usain Bolt and airline merchandising have in common

Once again Usain Bolt flew across the finish lines of the 100m and 200m to earn gold at the Rio Olympics....

Airlines supercharge with record-breaking first half of the year at Amadeus

In the midst of a dynamic and evolving distribution landscape, airlines are increasingly partnering with...

Travellers are at the heart of everything we do

At Amadeus, we never forget that travel is about the traveller. From the moment of inspiration, to searching...


Top 3 reasons online travel agencies are jumping on airline merchandising

Leading online travel agencies (OTAs) around the world have recognised that travellers want more...

Conveying your airline’s brand essence, your way, with Amadeus Rich Merchandising

A quick search on the internet reveals countless pages of results on the power of rich content in online...

Applying superpowers to boost digital and merchandising impacts

Reflections from the Airline Direct Leaders’ Forum for Merchandising, Digital, and Travel Intelligence...


Creating a personalised and profitable customer experience

It’s been proven that companies who focus on the experience of their customers are more successful....

Avianca to benefit from unique merchandising capabilities

Our mission at Avianca is to fly and serve with passion in order to earn the loyalty of our passengers....

How Expedia is striving to be the best place to shop for travel

We have a reputation to uphold as one of the world’s largest travel companies. Our customers expect...


PSS & Distribution: Better together, like wine and cheese

It’s always a treat to attend events like Flightglobal and T2RL’s Technology and Innovation in Airline...

Merchandising: The big revenue opportunity for Asia Pacific airlines

There is no doubt that Asia Pacific is the growth engine for air travel. 1 billion travellers travel...

Personalised, Anytime Merchandising is the next frontier for airlines

My presentation today at the 10th Ancillary Merchandising Conference in Barcelona focused on airline...