Collaborative travel: business tourism
Posted on February 22, 2012
Posted by Stuart Brocklehurst (Group Communications Director, Amadeus IT Group) When I reflect on my most notable travel experiences, many of them occurred on business trips, not vacations. Attending a majlis in Kuwait and a tribal durbar in Ghana were moments that probably would not have come my way as a tourist: visiting a country with [...]
Collaborative travel: intelligent recommendation
Posted on February 21, 2012
Posted by Stuart Brocklehurst (Group Communications Director, Amadeus IT Group) How much research did you do before your last trip away? Recent research for Amadeus found that the answer to that question is closely linked to your generation. If you’re over 50, or between 30 and 49, you’re most likely to have used a single [...]
Collaborative travel: payment with memory
Posted on February 16, 2012
How can the travel industry build the store of knowledge necessary to deliver the next generation experience? Individual hotel chains or airlines know a lot about their frequent customers, but their view of the traveller more generally is often restricted to those parts of the trip they have provided. A hotel might provide a guest with a soft mattress based on a request during a previous stay, but not know he complained of a backache during the flight in.
Collaborative travel: next generation experience
Posted on February 15, 2012
How do you decide where to spend your time off? Do you go for a new experience, somewhere you’ve never been before, or something reassuringly familiar? A place recommended by a friend, or something you saw on a TV travel show?
Collaborative travel: travel wellbeing
Posted on February 14, 2012
Posted by Stuart Brocklehurst (Group Communications Director, Amadeus IT Group) As a native English speaker (though my American colleagues may disagree with that) I’m always amused by the overhead messages on French motorways instructing “restez zen!” – keep calm! Travel is one of the most stress-inducing experiences we voluntarily subject ourselves to – will I [...]
Collaborative travel: automatic transit
Posted on February 13, 2012
Posted by Stuart Brocklehurst (Group Communications Director, Amadeus IT Group) My dog and I often cross borders together. That’s not Border Collies, but actual national boundaries with passport checks. When we approach immigration, it’s interesting to see how each of us interacts with technology. We both have our identity confirmed by chips, but whereas I [...]
Collaborative travel: the best way to predict the future is to invent it
Posted on January 18, 2012
“The best way to predict the future is to invent it”. This quote from computer scientist Alan Kay invites companies to shape rather than await the future, and it also forms part of the motivation behind our latest research study: From chaos to collaboration.
From chaos to collaboration – insight into the future of travel
Posted on January 11, 2012
You can now download our latest industry research report: From chaos to collaboration. The key thread running through this report is that travel will become more collaborative over the next decade, both in terms of how people travel, and how travel providers work together with travellers. This collaboration will help reduce the stress, uncertainty and chaos that is present today, due partly to the onset of mass tourism.
