Posted by Amadeus Corporate Communication
We’re always thinking about the future and recently caught up with noted futurologist Peter Cochrane who challenges us to think outside of the box. What we need is a little imagination, he says.
In order to innovate, we need to understand how the industry will change, who the new travellers will be and what the traveller pain points today are.
Peter is a respected IT professional, columnist and formerly served as the CTO of BT. As a serial entrepreneur, he has been involved in the creation of a number of businesses and companies including ebookers.com.
This video is the latest from our series of interviews with key industry players on the findings of The Travel Gold Rush report, the full version of which can be downloaded for free here.
Having heard Peter’s dream of the future of travel, why not share yours and enter our ideas for travel competition at www.ideasfortravel.amadeus.com? The top prize of €20,000 will be won by the idea chosen by our expert, industry panel, while prizes of €2,000 are on offer to the five most voted entries on the competition website.