Monthly Archives: August 2011

August 26, 2011

The rail industry shows significant potential in Europe

by Head of Marketing, Amadeus Rail, Amadeus IT Group

With much of the European travel industry saturated, it is rare to see a travel sector showing anything like the potential of rail right now. Take for example the recent EU Transport white paper which sets out a vision for travel in Europe. The paper foresees a huge modal shift in transportation, which would see rail take a more influential role across the continent.

Read more
August 9, 2011

Video: Environmental responsibility and sustainability in the travel industry

by Global Communications Manager, Amadeus IT Group

The environment is a key concern for the world today. Given its use of fuel, power and other resources, the travel industry has a unique responsibility for helping to enforce environmental sustainability. That is a view shared by Amadeus executives Tomas Lopez Fernebrand, VP General Counsel and Corporate Secretary, and Lucas Bobes, Group Environmental Officer, who recently explored key environmental issues facing the industry in detail with me.

Read more
August 5, 2011

The Amadeus Small Hotels initiative helps hoteliers in developing markets

by Senior Advisor, Amadeus IT Group

We all love the unspoilt, natural atmosphere of a small, rural hotel but, from a business perspective, do you ever wonder how such a remote hotel can find enough visitors to survive? Many small hotels are reliant on word of mouth and local knowledge alone for visitors. Yet in today’s world, there is much that technology can do to develop and strengthen their businesses.

Read more