Amadeus Cross-Sell Ancillary Services

Amadeus Cross-Sell Ancillary Services Transform ancillary services into profitable sales

Amadeus Cross-Sell Ancillary Services overview

There is so much more you can add to a flight! Amadeus Cross-Sell Ancillary Services is a multi-purpose offering which will both generate additional revenues for your airline, and provide your customers with a complete end-to-end travel experience.

With access to the most comprehensive pool of hotel, car rental and insurance companies, you can select the ancillary services that will best compliment your airline business, and integrate real-time content across your customer touch points.

Whether you decide to cross-sell ancillary services through your website and/or call centres and sales offices, our advanced technology applications can interface seamlessly with your existing Amadeus reservation platform, ensuring minimal IT investment, but maximum results.

Main features

Global content
  • Seamless connectivity to all Amadeus travel providers to ensure real-time availability and pricing information as well as instant booking confirmation
  • More than 290 hotel chains with over 90,000 properties worldwide
  • Over 30 car rental companies providers across 250 countries, serving more than 36,000 locations
  • Over 20 insurance companies covering more than 70 markets
  • Easily activate and deactivate providers and rates that you have selected
Flexible technology
  • Seamless interface between your existing Amadeus platform and across customer touch-points in your website as well as call centres and sales offices
  • Prepopulation of search criteria based on PNR data for an intuitive and fast booking flow
  • Multiple search parameters to quickly locate ancillary services based on customer preferences
  • Real-time availability search, sell and confirmation
  • Integration of all trip elements into one master PNR allowing for full servicing
Flexible technology for your website
  • e-Retail web booking engine
  • Web Design Services for custom user interfaces
  • Web Services to meet specific development requirements
Flexible technology for your call centre and sales offices
  • Convert a cost to a profit by cross-selling ancillary travel services in your call centres and sales offices through Altéa Reservation Desktop and Altéa Call Center
In-house expertise
  • In-depth understanding of the ancillary supplier business models to support you if required
  • Relevant commercial contacts with the selected ancillary providers at your disposal if no relationship is yet in place
  • Ongoing post-sales support to ensure that you transform your airline into a one-stop travel shop

User interface

Maximise cross-sell ancillary service sales thanks to our e-Retail booking engine solutions:

Amadeus Cars Plus e-Retail

Amadeus Hotels e-Retail

Business impact

  • Increased revenue

    Ancillary service providers pay generous booking commissions ranging from 10-40%, helping to boost your share of total travel expenditure

    With our fully integrated solution, you can reach more touch points and achieve greater conversion rates

  • Increase efficiency

    With all content provided by the same IT partner, there is only one system to manage, and one customer PNR to service, leading to faster and more efficient booking, servicing and back-office processing

    Stay competitive with instant access to new provider content, and roll-out functionality enhancements quickly and easily

  • Customer satisfaction

    Our centralised pool of content makes it faster to book all travel arrangements in one place, with the capability of using the air booking details to prepopulate data, giving your customers a superior shopping experience and avoiding the need to shift ancillary service purchases to other travel sites

    Full PNR integration delivers a consistent brand experience across sales channels including optional customer self-servicing on your website and optional airline call centre/sales agent servicing

Who can use Cross-Sell Ancillary Services?

Amadeus Cross-Sell Ancillary Services can be used by any airline. Altéa Reservation users will benefit from additional integration efficiencies.

Why take Cross-Sell Ancillary Services?

  • Access car rental, travel insurance and hotel content in one place, and with one partner
  • Benefit from our vast industry know-how and implementation experience to launch your cross-sell ancillary business with confidence
  • Choose the right technology to transform ancillary services into profitable sales for your airline
  • Excel in customer service and build long-term brand loyalty by providing a fully integrated solution